Privacy & Trust

Your data, handled with care.

The same discretion we promise on your books extends to every byte we touch. Plain English. No dark patterns.

EffectiveJune 1, 2026
No sellingPlainly disclosedNo surprises
Our promises

How we think about your data.

Three commitments that sit underneath every line in this policy.

01

We never sell your data.

No lead brokers. No data-buyer pipelines. Your information stays inside the engagement — period.

02

We collect the minimum, by design.

Cookieless product analytics. We do run Google Ads conversion tracking, which sets advertising cookies and sends Google a hashed form of your email so a conversion can be matched to an ad click — both spelled out in full in the policy below. We only ask for what we need to run your back office well.

03

Security is operational, not aspirational.

Encryption in transit and at rest, role-based access, audit logs, and a team trained to handle financial records.

At a glance

What we collect — and why.

The full policy lives below. This is the part most people want to see first.

Contact details

Examples
Name, business name, email, phone, role
Purpose
Coordinate discovery calls and engagements
Retention
12 months from last interaction

Calendar metadata

Examples
Free / busy slots only
Purpose
Detect conflicts when booking
Retention
Not stored after booking confirms

Engagement records

Examples
Workflow notes, SOPs, deliverables
Purpose
Deliver back-office services to you
Retention
Duration of engagement + 7 years

Website analytics

Examples
Pages viewed, referrer, country (from IP)
Purpose
Understand which content lands
Retention
Aggregate only — no individual records

We never sell or rent personal information. Sharing is limited to the service providers we rely on to operate — each contractually bound to handle data only as needed — plus a hashed identifier sent to Google Ads to measure advertising, described in full in the policy below.

Full policy

The details, in plain English.

DeskFlow (“DeskFlow,” “we,” “us,” or “our”) provides remote back-office services to small and growing businesses. This Privacy Policy explains what information we collect, how we use it, and the choices you have. It applies to our website, our booking and intake flows, and any services we provide to you under a DeskFlow engagement.

01

Information we collect

Information you provide

When you contact us, book a discovery call, or become a client, you provide information directly. This may include your name, business name, email address, phone number, role, calendar availability, and details about your business operations that you share with us in order to receive services.

Information collected automatically

When you visit our website, we automatically collect limited technical information — including approximate location (derived from IP, not stored), browser type, pages viewed, referring source, and timestamps. Our analytics provider is Vercel Web Analytics, which is cookieless and does not collect personally identifying data. Separately, if you reach us from one of our advertisements, we record the advertising click identifier and campaign parameters for that visit — described in full under Cookies & tracking below.

Information from third parties

If you connect a calendar to DeskFlow for scheduling (for example, Google Calendar or Apple Calendar), we receive limited event metadata strictly for the purpose of detecting conflicts and reserving time slots. We do not read, store, or share the content of your calendar events.

02

How we use information

  • Schedule, confirm, reschedule, and remind you about discovery calls.
  • Provide, operate, and improve our back-office services.
  • Communicate with you about your engagement, billing, and updates.
  • Respond to questions, requests, and support needs.
  • Detect and prevent fraud, abuse, and security incidents.
  • Comply with legal obligations.
03

How we share information

We do not sell your personal information. We share information only with:

  • Service providers we use to operate the business (for example, our hosting provider, payment processor, email delivery, and error monitoring). These providers are contractually bound to handle your information only as needed to deliver services to us.
  • Google Ads, when you book a call, send us a message, or start a subscription after arriving from one of our advertisements. We send an irreversibly hashed (SHA‑256) form of your email address, and for a booked call your phone number, so Google can match the conversion to the ad click. Your email address and phone number are never sent in readable form, and the hash cannot be reversed back into them.
  • Legal and safety reasons if required by law, subpoena, or to protect the rights, safety, and property of DeskFlow, our clients, or others.
  • Business transfers if DeskFlow is involved in a merger, acquisition, or sale of assets, in which case your information may be transferred subject to this policy.
04

Cookies & tracking

Our website uses a small number of strictly necessary cookies — for example, to remember authentication state for the client portal.

Advertising and campaign measurement. We advertise DeskFlow on Google. Across our website — including the checkout confirmation page — we load Google’s tag (gtag.js) for Google Ads conversion tracking and remarketing. This sets advertising cookies and lets Google recognise your browser across sites in its network. We use it to measure which campaigns lead to enquiries and sign-ups. We do not sell or broker your information, and we do not use it to build profiles of you for other advertisers.

Enhanced conversions. When you complete a booking, contact form, or subscription, we also send Google an irreversibly hashed (SHA‑256) form of your email address — and, for a booked call, your phone number — so it can match that conversion to the advertisement you clicked. The hashing happens in your browser before anything is sent: the readable values never leave the page, and a hash cannot be turned back into an email address or phone number. Google uses these values only to attribute the conversion.

Our own attribution cookie. If you arrive from an advertisement or a campaign link, we set a first-party cookie named df_attr that lasts 90 days. It stores the advertising click identifier and campaign parameters from that visit, plus the page you landed on, so we can tell which campaign produced a booking or a subscription. It is HttpOnly and Secure, cannot be read by page scripts, and the cookie itself holds no name, email, or account information.

Analytics. Vercel Web Analytics measures page views and on-site actions such as which calls-to-action are used. It is cookieless and does not collect personally identifying data.

You can block advertising cookies through your browser settings or an ad blocker. The site works normally without them.

05

Data retention

We retain information for as long as needed to provide our services and to comply with our legal obligations. Booking records are retained for up to twelve months after the last interaction. Client engagement records are retained for the duration of the engagement plus seven years to meet tax and accounting requirements.

06

Your rights

Depending on where you live, you may have the right to access, correct, delete, or export your personal information, to object to or restrict certain processing, and to withdraw consent. California residents have specific rights under the CCPA/CPRA, and residents of the EEA, UK, and Switzerland have rights under GDPR. To exercise any of these rights, contact us at hello@deskflowhq.com.

07

Security

We use industry-standard administrative, technical, and physical safeguards to protect your information, including encryption in transit, encrypted storage for sensitive fields, role-based access controls, and audit logging. No method of transmission or storage is completely secure, and we cannot guarantee absolute security.

08

Children's privacy

DeskFlow does not provide services to or knowingly collect information from children under 16. If you believe a child has provided information to us, please contact us so we can delete it.

09

International users

DeskFlow operates from the United States. If you access our services from outside the U.S., your information will be transferred to and processed in the U.S. By using our services, you consent to this transfer.

10

Changes to this policy

We may update this Privacy Policy from time to time. Material changes will be noted by updating the effective date above. We encourage you to review this page periodically.

11

Contact

Questions about this policy or your information? Email hello@deskflowhq.com.

Get in touch

Privacy, in person.

Questions about your data, or want to exercise a right under this policy? We respond within two business days.